SPEND SMARTER
SCALE FASTER
[ ABOUT ]
SOLUTIONS
USER ACQUISITION (UA)
Grow your user base
on a global scale
Attract and convert new users with precise targeting and advanced analytics. Save on acquisition costs and maximize conversions with high-quality traffic.
RETARGETING (RT)
Reengage your audience for targeted in-app conversions
Reconnect with users who haven't converted yet, driving targeted in-app events and higher retention rates. Achieve your business goals with a unique traffic mix.
CTV CAMPAIGNS
Fully measurable, interactive, and optimized for app growth
Reach high-value users across Smart TVs and OTT with interactive formats, QR codes and short URLs.
01
Programmatic access to Smart TVs & OTT platforms
03
In-stream, interactive & display formats supported
05
Flexible targeting by geo, audience & context
02
Cross-device UA via QR codes & short URLs
04
Real-time tracking via MMPs
[ CTV ]
CONNECTED TV (CTV) INVENTORY
Run performance-based CTV campaigns — fully measurable,
interactive, and optimized for app growth.
We're integrated with
your Mobile Measurement Partners
Growth Empowerment
01
Cost-effective clicks and impressions
02
Innovation Acquisition Approaches
03
Global Reach
04
Fraud Prevention
05
KPI Alignment
06
Measurable Results
07
Trust and Transparency
08
[ CTV ]
CONNECTED TV (CTV) INVENTORY
Run performance-based CTV campaigns — fully measurable, interactive, and optimized for app growth.
+ Programmatic access to Smart TVs & OTT platforms
+ Cross-device UA via QR codes & short URLs
+ In-stream, interactive & display formats supported
+ Real-time tracking via MMPs
+ Flexible targeting by geo, audience & context
40% of users install an app
after seeing a CTV ad (AppsFlyer)
Pearl VPN
ABOUT
High-speed VPN utility app with global reach and engaged users
GEOS
US, SEA, BR
MONTHLY ACTIVE USERS
24M
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Safe QR OCR AI Scanner Creator
ABOUT
Smart utility app for fast and secure QR scanning, OCR and code generaton
GEOS
US, SA, FR
MONTHLY ACTIVE USERS
17M
Daily Translate: AI Text Voice
ABOUT
High-engagement translation app for text, voice and camera tools
GEOS
US, SEA, CA
MONTHLY ACTIVE USERS
15M
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Bubble File - PDF Editor
ABOUT
All-in-one PDF utility app for editing, scanning and reading
GEOS
SA, ER, TR
MONTHLY ACTIVE USERS
7.2M
CoolShort: Stream Drama Shorts
Tiny Drama
SceneSnap-TV Show
Short Show-Mini Box
DramaFuse
DramaByte
DramaFlow: Movies&Short TV
FlashDrama - Short Show Stream
HeatShort
Mini Drama Hub
[ BIDMATRIX'S SHORT DRAMA APPS ]
We give advertisers direct access to highly engaged, story-driven audiences inside a fast-growing format.
Short drama category is booming: in-app revenue reached ~$700m in q1 2025 (4× yoy) and cumulative revenue is already around $2.3b, with 370m+ downloads in the same period.
13+ short drama apps
top geos: us, sea, latam, mena
+129%
growth in monthly purchases during
scaling phase
~1000
purchases per month
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking and finishes an in-app purchase
We're integrated with
your Mobile Measurement Partners
Growth Empowerment
01
Cost-effective clicks and impressions
02
Innovation Acquisition Approaches
03
Global Reach
04
Fraud Prevention
05
KPI Alignment
06
Measurable Results
07
Trust and Transparency
08
+129%
growth in monthly purchases during
scaling phase
~1000
purchases per month
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking and finishes an in-app purchase
+129%
growth in monthly purchases during
scaling phase
~1000
purchases per month
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking and finishes an in-app purchase
GOAL
Wide-market scale with a clear path to first deposit (EFTD).
GEOS
AE, AT, AU, BE, BG, BR, BY, CH, CN, CY, CZ, DE, DK, EG, FR, HK, IE, IL, IS, JP, KR, KZ, LT, MA, MO, NG, NL, PL, PT, QA, RO, RU, SA, SE, SI, SK, TR, TW, UA, VN, ZA
Bybit
+1,766%
higher value per event
1300
payable events per week
APP IDS (PROD)
1488296980, 6745866031, com.bybit.app,
com.bybit.eu
EVENTS WE OPTIMIZE FOR
eftd — Effective First Time Deposit
Navi
GOAL
Scale high-intent user acquisition and drive first successful transactions
for a mobile-first lending product in a high-volume market.
GEOS
In
App IDs (prod)
com.naviapp, 1541152485
Events we optimize for
NaviPay_First_Transaction — user completes their first successful transaction PL_Fresh_
Approved_On — user gets
a fresh loan approval install — app installation
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
30,000
first transactions
per month
~3,000
fresh loan approvals
per month
Shein
GOAL
To significantly enhance app revenue and traffic through strategic optimisations
and targeted efforts.
GEOS
US, FR, GB, MX, MY, PH, BR
App IDs (prod)
878577184, COM.RIL.SHEIN, COM.ZZKKO
Events we optimize for
NaviPay_First_Transaction — user completes their first successful transaction PL_Fresh_
Approved_On — user gets
a fresh loan approval install — app installation
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~2,800,100
purchases per half a year
120%
eCPM increase
Goibibo
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking
and finishes an in-app purchase
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+129%
growth in monthly purchases during scaling phase
~1000
purchases per month
Shopee
GOAL
Scale user acquisition
and drive meaningful engagement in key SEA
and LATAM markets using
data-driven programmatic strategies.
GEOS
BR, ID, VN, PH, MY
App IDs (prod)
1481812175, 959841113, 959841443, 959841449, 959841453, 959841854, COM.SHOPEE.BR, COM.SHOPEE.ID, COM.SHOPEE.MY, COM.SHOPEE.PH, COM.SHOPEE.TH, COM.SHOPEE.VN
Events we optimize for
REGISTER — USER COMPLETES REGISTRATION / SIGN-UP
ORDERPLACED — USER PLACES AN ORDER
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~11,500
orderplaced events
per 2 month
~12,500
registrations per 2 month
Betr
GOAL
Launch and scale user acquisition with a focus
on driving first-time deposits and validating performance during early scaling phases.
GEOS
AU
App IDs (prod)
1635215598
Events we optimize for
first_deposit_complete — user completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+25%
growth in monthly first deposits during early
scaling phase
~200
first deposits per month
Betr
GOAL
Launch and scale user acquisition with a focus
on driving first-time deposits and validating performance during early scaling phases.
GEOS
AU
App IDs (prod)
1635215598
Events we optimize for
first_deposit_complete — user completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+25%
growth in monthly first deposits during early
scaling phase
~200
first deposits per month
+129%
growth in monthly purchases during
scaling phase
~1000
purchases per month
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking and finishes an in-app purchase
SUBMIT YOUR APPLICATION
TEST LAUNCHES, NO MINIMUM SPEND
TARGET YOUR AUDIENCE
OPTIMIZE IN REAL-TIME
SCALE SEAMLESSLY
GOAL
Scale user acquisition in Brazil and drive high-intent first-use actions, with primary optimization toward first food orders, passenger sign-ups and first trips.
GEOS
BR
[ HOW IT WORKS ]
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99Food
Enjoy 24/7 support
Bybit
GOAL
Wide-market scale with a clear path to first deposit (EFTD).
GEOS
AE, AT, AU, BE, BG, BR, BY, CH, CN, CY, CZ, DE, DK, EG, FR, HK, IE, IL, IS, JP, KR, KZ, LT, MA, MO, NG, NL, PL, PT, QA, RO, RU, SA, SE, SI, SK, TR, TW, UA, VN, ZA
App IDs (prod)
1488296980, 6745866031,
com.bybit.app, com.bybit.eu
Events we optimize for
eftd — Effective First Time Deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+1,766%
higher value per event
1300
payable events per week
Navi
GOAL
Scale high-intent user acquisition and drive first successful transactions
for a mobile-first lending product in a high-volume market.
GEOS
In
App IDs (prod)
com.naviapp, 1541152485
Events we optimize for
NaviPay_First_Transaction — user completes their first successful transaction PL_Fresh_
Approved_On — user gets
a fresh loan approval install — app installation
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
30,000
first transactions
per month
~3,000
fresh loan approvals
per month
Exness
GOAL
Secure a substantial number
of deposits from newly acquired clients under
a CPA commission model.
GEOS
South Africa, Thailand, Vietnam, Morocco, Nigeria and WW
App IDs (prod)
com.exness.android.pa
com.exness.android.go
1359763701
Events we optimise for:
FTQ — First-Time Qualifier
DEPOSIT_CPA — Deposit (CPA)
PA_REGISTERED — Registration (PA app)
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
300+
new unique depositing
users per month
105%
increase in first-time deposits
Goibibo
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking
and finishes an in-app purchase
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+129%
growth in monthly purchases during scaling phase
~1000
purchases per month
Betr
GOAL
Launch and scale user acquisition with a focus
on driving first-time deposits and validating performance during early scaling phases.
GEOS
AU
App IDs (prod)
1635215598
Events we optimize for
first_deposit_complete — user completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+25%
growth in monthly first deposits during early
scaling phase
~200
first deposits per month
APP IDS (PROD)
553663691 COM.TAXIS99
EVENTS WE OPTIMIZE FOR
FORAF_RT_FOOD_EATER_FIRST_ORDER — user completes their first food order AF_RT_PAX_ FIRST_TRIP — user completes their first trip A F_RT_PAX_SIGN_UP — user completes passenger registration
AF_APP_OPENED — user opens the app
RESULTS
~21K
first food orders per month
~90%
sign-up to first food order CR
Betr
Bybit
~2%
Install to eFTD CR
~1.1K
eFTD events per month
GOAL
Scale user acquisition and retargeting across multiple markets, optimizing toward account registrations and first-time deposit events.
GEOS
41 MARKETS
App IDs (prod)
Events we optimize for
EFTD — effective First-Time Deposit: sign up, deposit and trade FTD — user completes a first-time deposit SIGNUP — user completes account registration
~2%
Install to eFTD CR
~1.1K
eFTD events per month
GOAL
Scale user acquisition and retargeting across multiple markets, optimizing toward account registrations and first-time deposit events.
GEOS
41 MARKETS
App IDs (prod)
Events we optimize for
EFTD — effective First-Time Deposit: sign up, deposit and trade FTD — user completes a first-time deposit SIGNUP — user completes account registration
Goibibo
Navi
~75K
first transactions per year
~3K
fresh loan approvals per month
GOAL
Scale user acquisition and retargeting in India across payments and lending, optimizing toward first transactions and fresh loan approvals.
GEOS
IN
App IDs (prod)
541152485 COM.NAVIAPP
Events we optimize for
NAVIPAY_FIRST_TRANSACTION — user completes their first transaction PL_FRESH_APPROVED_ON_DEMAND — user receives a fresh loan approval PL_FRESH_DISBURSED — fresh loan is disbursed
PL_FRESH_BS_SUCCESS — successful step within the fresh-loan flow
~200
first deposits per month
+25%
MoM growth in monthly first deposits during first quarter
GOAL
Acquire high-intent iGaming users in Australia and optimize acquisition toward users who complete their first successful deposit.
GEOS
AU
App IDs (prod)
1635215598 au.com.bluebet
Events we optimize for
FIRST_DEPOSIT_COMPLETE — user completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
GOAL
Secure a substantial number of deposits from newly acquired clients under a CPA commission model.
GEOS
ZA, TH, VN, MA, NG, WW
APP IDS (PROD)
COM.EXNESS.ANDROID.
PA, COM.EXNESS.
ANDROID.GO, 1359763701
EVENTS WE OPTIMIZE FOR
FTQ — FIRST TIME QUOTATION (FIRST QUOTE REQUEST) PA_REGISTERED — USER COMPLETES REGISTRATION DEPOSIT_CPA — USER MAKES A DEPOSIT
+129%
MoM growth in monthly purchases during scaling phase
~1.5K
purchases per month
GOAL
Drive user acquisition for a high-volume travel booking app in India, optimizing toward travel searches and completed purchases.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
AF_PURCHASE — user completes a booking / purchase AF_SEARCH — user performs a travel search
Navi
~75K
first transactions per year
~3K
fresh loan approvals per month
GOAL
Scale user acquisition and retargeting in India across payments and lending, optimizing toward first transactions and fresh loan approvals.
GEOS
IN
App IDs (prod)
541152485 COM.NAVIAPP
Events we optimize for
NAVIPAY_FIRST_TRANSACTION — user completes their first transaction PL_FRESH_APPROVED_ON_DEMAND — user receives a fresh loan approval PL_FRESH_DISBURSED — fresh loan is disbursed
PL_FRESH_BS_SUCCESS — successful step within the fresh-loan flow
~59%
install to purchase CR
~400K
purchases per month
App IDs (prod)
878577184 COM.RIL.SHEIN COM.ZZKKO
Events we optimize for
AF_PURCHASE — user completes a purchase
FIRST_PURCHASE — user completes their first purchase
AF_ADD_TO_CART — user adds a product to cart
RESULTS
GOAL
Scale e-commerce user acquisition across global markets, optimizing toward purchases and first-purchase activity.
GEOS
GLOBAL — 39 MARKETS (US as a major one)
SHEIN
TikTok
GOAL
Scale user acquisition and re-engagement across multiple markets, optimizing beyond installs toward predicted value, watch-duration quality and reactivation signals.
GEOS
GLOBAL — 24 MARKETS
App IDs (prod)
835599320 COM.SS.ANDROID.UGC.TRILL COM.ZHILIAOAPP.MUSICALLY
Events we optimize for
AF_PLTV_LT7_UG_V1_DEEPLT — pLTV-based optimization signal AF_TTS_WATCH_DURATION_VALUE_7D — 7-day watch-duration value DRU_TT1233_FIRST_OPEN_30DAYSINACTIVE_RT — app reactivation after 30 days of inactivity
TT_NETWORK_LTALL_THRES — internal value-threshold optimization signal
INSTALL — app installation
~59%
install to purchase CR
~400K
purchases per month
Save $$$ on user acquisition with smart targeting
SAVE $$$ ON USER ACQUISITION WITH SMART TARGETING
SUBMIT YOUR APPLICATION
TEST LAUNCHES, NO MINIMUM SPEND
TARGET YOUR AUDIENCE
OPTIMIZE IN REAL-TIME
SCALE SEAMLESSLY
Enjoy 24/7 support
[ HOW IT WORKS ]
GOAL
Wide-market scale with a clear path to first deposit (EFTD).
GEOS
AE, AT, AU, BE, BG, BR, BY, CH, CN, CY, CZ, DE, DK, EG, FR, HK, IE, IL, IS, JP, KR, KZ, LT, MA, MO, NG, NL, PL, PT, QA, RO, RU, SA, SE, SI, SK, TR, TW, UA, VN, ZA
Bybit
+1,766%
higher value per event
1300
payable events per week
APP IDS (PROD)
1488296980, 6745866031, com.bybit.app,
com.bybit.eu
EVENTS WE OPTIMIZE FOR
eftd — Effective First Time Deposit
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99Food
GOAL
Scale user acquisition in Brazil and drive high-intent first-use actions, with primary optimization toward first food orders, passenger sign-ups and first trips.
GEOS
BR
App IDs (prod)
553663691 COM.TAXIS99
EVENTS WE OPTIMIZE
FOR AF_RT_FOOD_EATER_ FIRST_ORDER — user completes their first food orderAF_RT_PAX_ FIRST_TRIP — user completes their first trip AF_RT_PAX_SIGN_ UP — user completes passenger registration AF_APP_ OPENED — user opens the app RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~21K
first food orders per month
~90%
sign-up to first food order CR
Betr
GOAL
Acquire high-intent iGaming users in Australia and optimize acquisition toward users who complete their first successful deposit.
GEOS
AU
App IDs (prod)
1635215598 au.com.bluebet
EVENTS WE OPTIMIZE FOR
FIRST_DEPOSIT_COMPLETE — user completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~200
first deposits per month
+25%
MoM growth in monthly first deposits during first quarter
Bybit
GOAL
Scale user acquisition and retargeting across multiple markets, optimizing toward account registrations and first-time deposit events.
GEOS
GLOBAL — 41 MARKETS
App IDs (prod)
EVENTS WE OPTIMIZE FOR
EFTD — effective First-Time Deposit: sign up, deposit and trade FTD — user completes a first-time deposit SIGNUP — user completes account registration
RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~2%
Install to eFTD CR
~1.1K
eFTD events per month
Goibibo
GOAL
Drive user acquisition for a high-volume travel booking app in India, optimizing toward travel searches and completed purchases.
GEOS
IN
App IDs (prod)
COM.GOIBIBO
Events we optimize for
AF_PURCHASE — user completes a booking / purchase AF_SEARCH — user performs a travel search RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+129%
MoM growth in monthly purchases during scaling phase
~1.5K
purchases per month
Navi
GOAL
Scale user acquisition and retargeting in India across payments and lending, optimizing toward first transactions and fresh loan approvals.
GEOS
IN
App IDs (prod)
1541152485 COM.NAVIAPP
Events we optimize for
NAVIPAY_FIRST_TRANSACTION — user completes their first transaction PL_FRESH_APPROVED_ON_DEMAND — user receives a fresh loan approval PL_FRESH_DISBURSED — fresh loan is disbursed
PL_FRESH_BS_SUCCESS — successful step within the fresh-loan flow
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~75K
first transactions per year
~3K
fresh loan approvals per month
Shein
GOAL
Scale e-commerce user acquisition across global markets, optimizing toward purchases and first-purchase activity.
GEOS
GLOBAL — 39 MARKETS (US as a major one)
App IDs (prod)
878577184 COM.RIL.SHEIN COM.ZZKKO
Events we optimize for
AF_PURCHASE — user completes a purchase
FIRST_PURCHASE — user completes their first purchase AF_ADD_TO_ CART — user adds a product to cart RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~59%
install to purchase CR
~400K
purchases per month
TikTok
GOAL
Scale user acquisition and re-engagement across multiple markets, optimizing beyond installs toward predicted value, watch-duration quality and reactivation signals.
GEOS
24 MARKETS
App IDs (prod)
835599320 COM.SS.ANDROID.UGC.TRILL COM.ZHILIAOAPP.MUSICALLY
Events we optimize for
AF_PLTV_LT7_UG_V1_DEEPLT — pLTV-based optimization signal AF_TTS_WATCH_ DURATION_VALUE_7D — 7-day watch-duration value DRU_TT1233_FIRST_OPEN_30DAYSINACTIVE_RT — app reactivation after 30 days of inactivity
TT_NETWORK_LTALL_THRES — internal value-threshold optimization signal INSTALL — app installation RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~1.7M
attributed installs per month
~10%
install to 7-day watch-duration CR